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Display and Video Specialist

Full Time
employer

Ding

Display and Video Specialist

Description
Founded to change billions of lives, Ding is currently the fastest growing consumer tech company of scale in Ireland.

We have built the largest international mobile top-up platform that makes transferring top-up as frictionless as possible. We created the category which has given us unparalleled experience and have invested (and continue to do so) more than anyone else in improving the user experience.

So what’s this role all about?

This exciting role presents an excellent opportunity for someone who is experienced in display and video advertising with a track record of highly successful campaigns who wants to showcase their talent at a global level in a high growth environment.

The role will be focused on driving user growth for our Ding.com website and Ding mobile apps. The position will involve executing large scale marketing campaigns optimised towards customer lifetime value as part of a multi-channel marketing team. Delivering ads across multiple marketing channels, countries and languages simultaneously.

Here’s a sneak peak at what you can expect to be doing:

Develop and execute campaigns across Display & Video. Reporting to and supporting the Head of Acquisition.
Helping to develop and execute GTM plans to reach customers at different stages of the funnel.
Analyze performance, budget pacing and performance trend changes taking immediate action to maximise business impact.
Working closely with the in-house design team to develop eye catching and engaging creative that resonates with our users at every stage of the funnel.
Working closely with the Marketing Automation team to execute tests, launch large scale campaigns and maximize ROI
Facilitate knowledge sharing and increase the overall awareness of Display & Video within the business
Requirements
Desired Experience and Skills

2-3 years marketing experience in a similar role
Experience working with large scale Display & Video accounts across GDN, Outbrain, YouTube and other global providers
Highly experienced with multi-channel campaign planning and optimization alongside tracking and attribution methodologies
Well-versed in performance marketing, conversion, and online customer acquisition
Experience scaling and creating processes to deliver results
Extensive experience with analytics tools (e.g. Google Analytics, Data Studio)
Experienced in budget ownership
Proven track record in executing Display and Video campaigns in high growth areas
In-depth experience using Dynamic Display ads, smart bidding strategies and audience insights
Experience using brand lift surveys to showcase performance
Nice to have

Familiarity with A/B and multivariate experiments
Experience with the DV360 programmatic buying platform
Fluent, well-written English essential. Additional languages such as Arabic, Spanish, French, German or Italian an advantage.
Benefits
About Ding

Ding was founded to change billions of lives by accelerating mobile access.

As the number one international mobile top-up platform in the world, Ding has been keeping people connected since 2006, when it launched this first-of-a-kind service. Today, Ding’s users have successfully sent over 300 million top-ups globally, via the app, online at Ding.com, and in-store at over 600,000+ retail outlets worldwide.

The number of prepaid mobile phones is growing and now accounts for 76% of the world’s five billion phones, with one quarter offline and in need of top-up at any one time – highlighting the need for Ding’s frictionless and instant mobile top-up. In fact, Ding delivers a top-up every second, via 500+ operators, across 140+ countries – helping families and friends around the world to stay connected.

Ding is headquartered in Dublin, Ireland, and has regional offices in London, Barcelona, Bucharest, Dhaka, Dubai, New Jersey, Miami, Paris, and San Salvador. Ding’s culturally diverse team of more than 200 people reflects our commitment to delivering cutting-edge, potentially life-changing technology to developed and emerging markets alike.

We’re always on the lookout for talented people. The more our exceptional team grows, the closer we are to achieving our goal of changing billions of lives by accelerating mobile access.

We’re looking for people who can simplify the complex and enjoy the freedom to experiment. We’re looking for those who value diversity and understand the importance of collaboration and shared goals. Above all, we’re looking for people who demonstrate our company values:

Puts users first
Evolves through fast action
Continually raises the bar
Respects everyone
Drives impacts and ownership
Ding recruitment privacy notice is available at https://www.ding.com/recruitment-privacy-notice

 

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